Solar & energy lead generation
Solar appointments with homeowners who meant it.
Ownership, interest and timing qualified before anything lands on your calendar.
Where it breaks
What solar lead buyers deal with.
High volume, low intent.
Lists of people who clicked an ad once and never expected a call.
Appointments that don't show.
Calendars full of meetings with renters, wrong addresses and no-shows.
Shared homeowners.
The same homeowner gets four installer calls in an afternoon.
How we run it
Built against every one of those.
Qualified before booking.
Homeownership, roof, utility and timing are checked against your criteria first.
Reminders before every meeting.
Booked appointments get reminders, so the homeowner expects you.
One installer per homeowner.
Leads and appointments go to one company only.
Territory-fenced.
Only the areas you install in, agreed in writing.
Typically qualified on
- ✓Homeowner
- ✓Property type
- ✓Roof condition and shade
- ✓Utility and monthly bill band
- ✓Timeline
- ✓Zip code
Your final criteria are agreed with you in writing before launch.
Which model fits
Pay per appointment is usually the best fit for solar. Pay per lead suits installers with an in-house setter team.
Territory check
Is your market still open?
We work with one company per industry in each territory. Once a territory is claimed, it's closed to everyone else, including your competitors.
Solar lead generation guides
All articlesBuying Leads
Exclusive Leads vs Shared Leads: What You Actually Pay For
Exclusive leads vs shared leads, compared on cost, contact rates and risk. Learn how to verify exclusivity and what to put in writing before you buy.
October 13, 2026 · 7 min read
Compliance & Quality
How to Vet a Lead Generation Company: 12 Questions to Ask
Vetting a lead generation company? Use these questions to expose shared, aged and non-consented leads before you sign, plus what to put in writing.
October 13, 2026 · 8 min read
Appointment Setting
Pay Per Appointment vs Pay Per Lead: Which Model Fits You
Pay per appointment vs pay per lead, compared on cost, control and risk. See which model fits your sales team and what to define in writing first.
October 13, 2026 · 7 min read
Solar leads: common questions
Do you book appointments for solar installers?
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Yes. On the appointment model, we qualify the homeowner and book onto your calendar, with reminders.
Can we exclude renters?
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Yes. Homeownership is a standard qualifier.
Are leads exclusive?
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Yes. Every lead and appointment goes to one installer.
Exclusive solar leads, one buyer: you.
Tell us your market and what a good lead looks like. It takes about three minutes.